Just after delivering a historic performance at the first-ever Earthshot Prize ceremony at the Alexandra Palace, Africa’s championing diva Yemi Alade comes with the music video for Empress’ afro-pop spectacle “Double Double” which features singer and producer, Vtek.
Double Double is a song that talks about a classic grass to grace story, and the video perfectly exemplifies that.
Shot by Clarence Peters, the video for Double Double depicts an all too familiar story in African culture, where a woman (portrayed by Nollywood icon Ada Ameh) is shamed by her kinsmen for not providing male children for her husband; and in a twist of events, the said female child (portrayed by Miss Alade) becomes the most successful in the community.
In true Yemi Alade fashion; she lights up the video with colourful outfits, Oscar-worthy acting, and expressive dance moves along with Vtek’s grande coupe-decale moment in the explosive affair.
Note: The food items used in the Double Double video were distributed to charity after the shoot.
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