Media Personality Gbemi Olateru-Olagbegi Launches Shoe Line – Gbémisókè

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On-Air-Personality and show host Gbemi Olateru-Olagbegi today launched her own shoe line which is named after her – Gbémisókè – a women’s shoe line consisting of flats, pumps, & mules for women who wear size 42 and up.

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Here is what Gbemi had to say about her line..

Hands up if you were ever taken to Balogun market or any other market as a child to find new school shoes or “Christmas shoes” . 
My mom would hold my hand tight and we would go from stall to stall looking for nice shoes. 
I did not like the process at all. The market was rowdy , noisy and the shoe seller would always push my feet into the shiny ,patent (and almost always tight) shoes and say “it’s your size ! Fine girl , Fine shoe!”
Meanwhile my poor toes would be crying I also had lovely aunties who lived abroad and they would send me beautiful shoes BUT they never fit! I guess they just never asked what my shoe size was , they would buy the shoes thinking I would “grow into them” not knowing that my feet were “already grown” LOL
When I turned 12, I refused to go shopping with mom for clothes or shoes. I went with friends or my young Aunt Lola. Clothes shopping were a breeze but shoe shopping in Lagos was very annoying and disappointing. There were lots of pretty shoes but they never had my size or they would have a size smaller. 
The shoes they had in my size were usually ugly and looked like canoes When I travelled to the U.S for school, one of the things I was extra excited about was going to the mall! 
I would spend hours at the mall looking for the perfect shoes. 
As usual , finding clothes were easy but shoes were still tough to find. 
Many times I would end up buying shoes that were a size smaller all because I liked them and they didn’t have my size . I would stuff my feet in the shoes and endure pain. At least the shoes were pretty When I did find shoes in my size , I would buy them in every color I could find! The hassle of finding cute shoes when you wear a U.S11 in shoes ! 
It was much easier in the summer because I could buy smaller sizes and get away with them because they were open toe styles or sling backs”

Gbémisókè is now available on Jumia and Konga.

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