Omojuwa, MTN, Samsung, Others Talk Tough on Social Media at the New Media Africa Symposium Lagos

@BroadAwards New Media Africa Symposium And Communications Technology [Pictures]
Cool FM’s Freeze and Omojuwa were speakers at the event

The New Media Africa Symposium organized by iBroad group, to discuss the role of digital communication in Africa, took place at the Grand ballroom Eko Hotel & Suite, Lagos last week.

The symposium witnessed gathering of digital marketers, tech media Professionals, bloggers, podcasters, web TV producers, social business leaders, media makers and creative activists to discuss how new media platforms are being used in Africa to educate, organize, entertain, and advocate.

The Speakers at the symposium

The Speakers at the symposium

Theme “Media Evolution: The Impact of New Media on Societies, Brands And Governments”

The New Media Africa Symposium is a bi-annual event that established a community that is knit together through the use of the most powerful tool today: digital media. Discussing the Beginning of the Internet. Surveillance, Censorship, and the Future of New Media in Africa – asks scholars, activists, journalists and online professionals to consider the past, present, and possible futures of the Internet as a force for good in Africa.

In the past few years, blogs, Facebook, Twitter, YouTube and other tools have become important mechanisms to communicate indigenous perspectives in Africa. Traditional media’s long history of native stereotypes is being confronted by a new tech-savvy young generation that is speaking out strongly about cultural, political and economic issues.

The symposium also discussed other pertinent issues surrounding new media participation such as Africa’s digital divide, brands and political issues.

Comedian Okey Bakassi and others in the audience

Comedian Okey Bakassi and others in the audience

Speakers at the event included;

Dr. S.O Thomas (Managing Director Union Homes PLC), Kelvin Orifa (Manager High Value, MTN Nigeria), Bolade Oyekanmi (Manager, Mobile Content and Digital Service, Samsung Electronics West Africa), Mark Redguard (Chief Marketing Officer, Spinlet Africa), Japheth Omojuwa (Lecturer, New Media at the University of Berlin, Germany), Mr. Sunday Dare (Investigative reporter, multimedia journalist, media trainer, academic researcher and special adviser to Bola Tinubu on Media), Freeze (On Air Personality), Jenny Tan (CEO Reloaded Magazine), Deorah Shepard (Head of Marketing, Nokia West Africa)


Dele Momodu, Media Mogul, International Journalist and CEO Ovation International commented:

“There is a pressing need to develop innovative and cost effective approaches across Africa digital media space in other to maximized the gains of social media.

Bolade Oyekanmi, manager, Mobile Content and Digital Service, Samsung Electronics West Africa commented: “The Internet, social media and mobile technologies are igniting massive changes in the workplace. These transformations are the future of work: defining the future of business and at the same time, defining the workplace of the future. We can now use our Galaxy tabs for both work and pleasure be sure its safe to do so.

Interested in sponsoring the October 2014 edition of the symposium? In addition to substantial recognition at the event, which boasts nearly 300 attendees (and growing!), sponsors enjoy the following benefits:

–          Name in all marketing collateral including press releases

–          Name and logo on Center’s website

–          Name on program

–          Name in all print advertising (space permitting)

–          Name and logo in presentation on the day of the event

–          Preferred seating at event

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