Word on the street is Nigeria’s mega pop twins, P-Square, have concluded plans for the marketing, duplication and distribution of their new album “Danger” by a Nigerian marketer in exchange of a sum of N50m. This supposedly is the highest ever for any Nigerian artist.
According to our sources, the twins are alleged to have received a check for the sum of N40m already out of the entire N50m sum agreed. In an effort to battle piracy, Nigerian artists sign marketing deals and relinquish distribution and duplication rights to marketers, especially Alaba based ones.
Their last album, “Game Over”, was sold to Tjoe Enterprise, a major Alaba marketer, for nationwide distribution for an alleged sum of N10m. It is of no surprise that the value of the twins has since appreciated between late 2007 when they released “Game Over.”
P-square over the years have become arguably Africa’s biggest artists, selling out concerts all over Africa. They have slowly become Africa’s Michael Jackson causing mass excitement at their shows and concerts.
Their latest single featured on their upcoming album, Danger, is already gaining a lot of buzz on radio stations, TV, and blogs all over the continent.
From attending a small Catholic school, St. Murumba College, in Jos, where they performed at social nights and school shows as students, the twins have really come a long way.
Congratulations to P-Square. Keep up the good work.